What is “Toytown Pop”? The label, coined by fans and collectors, refers to the more mundane and child-friendly aspects of the psychedelic era and psych pop movements. It is chiefly concerned with everyday life, shops, buses, swings in the park, and has an obsession with being home in time for tea. In terms of lyrical concerns and overall concepts, you’d be hard pressed to find anything more…1967.
For those who aren’t regular visitors down the rabbit holes of cult 60s pop, The Beatles’ ‘Penny Lane’ is a good example of this musical niche with its busy narrative driven by people and casual observations, and to a lesser extent, the optimistic tone and bounce of ‘Good Day Sunshine’ could also fit the remit. Obviously, due to licencing agreements and costs – as usual – you won’t find The Fab Four anywhere on ‘Climb Aboard My Roundabout’, but Grapefruit Records has unearthed a whole world of other treats to ensure that this three disc set is a very comprehensive journey through Toytown, and is never less than interesting.
Between 2016-2018, Grapefruit Records released three excellent box sets exploring the nooks and crannies of the British psychedelia movement. The three anthologies featured in excess of over two hundred tracks and even included items which even the more devoted psych obsessive hadn’t heard before. Having almost exhausted that particular avenue, the same label’s ‘Come Join My Orchestra: The British Baroque Pop Sound 1967-73′ from November 2018 provides an interesting side-step. In the wake of numbers like The Beatles’ ‘Eleanor Rigby’ and ‘For No One’ and the Stones’ ‘Lady Jane’, baroque pop became in vogue and all manner of artists – obscure or otherwise – turned to applying strings and flutes a-plenty. Not quite straight pop, but never as ostentatious as prog rock would make the orchestra, the seven year stretch bridging the two decades turned up all kinds of treats. While often favouring the singer songwriter over the pop bands, ‘Come Join My Orchestra’ is a great celebration of these sometimes forgotten musical experiments – and with seventy eight tracks ranging from the cult classic to genuinely obscure, there’s a lot here to take in.